• Нетехнічні
  • Marketing manager
  • Product / Project manager
09.11.24

Про роботу

We are looking for an experienced, result-oriented and self-motivated Product Marketing Manager to join our DVZN-team (All in house product development team)

For this role we expect you to be a creative and quantitative thinker. As a Product Marketing Manager you’ll be responsible for developing and executing a marketing strategy for the main product. You should be familiar with various product marketing techniques, like email campaigns, pricing strategies, conversion rate optimisation and work closely with all the main saas business metrics. Our Product Marketing Manager will be also responsible for researching market trends and working with various departments to successfully launch new products, validate new ideas and hypothesis, as well as keep abreast of industry innovations and new marketing techniques.


Requirements:

— 3+ years of experience in product marketing (preferably for US/EU markets)

— Proven experience in developing and executing successful marketing strategies

— Have experience in managing a marketing team or close cooperation with marketing department

— Working knowledge of web analytics tools and experience in market analysis

— Knowledge in SEO, PPC, Email Marketing, Affiliates, Content Marketing

— Experience in validating product hypothesis, A/B testing, product management frameworks

— Experience in effective planning, delivering and measuring marketing campaigns

— Fluent level of English

— Excellent teamwork skills

— Attention to details


As a plus:

— Experience in product marketing for B2C SaaS products


Responsibilities:

— Let’s be honest, the main goal is to increase the company’s revenue by increasing the conversion rate and traffic flow

— Developing effective product marketing strategies (pricing, advertising, product launching)

— Creating and managing the product/project roadmap and maintaining the backlog

— Developing and implementing metrics to track progress towards goals, set deadlines and control execution

— Collaborating with marketing peers and other teams to execute product-specific marketing campaigns and promote products (SEO, PPC, Email Marketing, Content Marketing, PR, SMM) *Working with various teams (design, content, acquisition, product, sales) to implement strategies.

— Monitoring and control over the implementation of various creative projects from start to finish - defining the scope of the project, clarifying the results, forecasting needs, understanding deadlines

— Studying analytics relating to product campaigns and planning product launches

— Scaling campaigns to increase market coverage; introducing new ideas


If you want to be part of DVZN-team , we’ll be thrilled to have you on board.

We offer you:

• Professional development opportunities (we use the best professional practices in development and marketing)

• Interesting and challenging work in fun & talented team

• Remote-friendly culture ( we welcome freedom of action, but we work very responsibly)

• Comfortable office near the metro station “Vystavkoviy Tsentr” (VDNH)

• 3 months probation period for both parties

• Competitive salary, social guarantees

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