Experts in any direction are valued in the IT industry—even non-technical ones. At least, this is true for our team. We are currently looking for Email marketing manager and will provide such specialists with great conditions for their development and reaching new levels.

RESPONSIBILITIES:

• Development and implementation of the company's email strategy
• Development content plan for regular mailings
• Management and production of regular mailings of communication channels: email, one-to-one mailings  in CRM systems
• Create email newsletters
• Setting up the trigger writers of mailings
• Layout of email newsletters
• Adaptation of materials for emails
• Creation and implementation of the action plan to increase the base 
• Management of email contact databases in companies, segmentation of user bases, formation of relevant offers to different user segments
• Generation of ideas and conducting A/B tests of communication chains
• Collection of analytics (opening, clickability), analysis of mailing results and creation of reports
• Search for ideas to improve the work of email marketing (analysis of the market, trends, competitors, etc.)
• Create detailed briefs on the content and design teams for creating email 
• Closely cooperate with lead generation, sales, and content marketing teams
• Monthly, quarterly, and annual performance reporting

WHAT WE EXPECT FROM YOU:

• Experience as an email specialist from 1-1,5 years: in an agency or in-house
• Successful cases of email marketing promotion, preferably - in the USA/EU market 
• Understanding of strategies and principles of communication with an English-speaking audience via email and messengers and experience in the US/EU market
• Ability to work with the database: division into groups, creation of groups (static and dynamic according to conditions), contact statuses, search and deletion of duplicates
• Creating emails: creating versions for mobile and desktop, setting variables in the letter, adding various visual formats
• Layout and design of emails using templates, layout testing, experience with various template services
• Practical experience with triggers and scripts: adding triggers to the system, binding triggers to scripts, configuring multi-level scripts, understanding the logic and capabilities of trigger mailings
• Ability to use mailing services (ideally ActiveCampaign, Stripo or similar)
• Experience with tools for B2B Clients: LinkedinSales Navigator, Reply.io, Snov.io.
• Knowledge of Excel/Google Spreadsheets, HTML/CSS (adaptability of email, dark theme)
• Experience with Figma, Google Analytics
• Understanding DKIM, SPF, DMARC signatures
• Experience with technical, design, content teams
• Experience in conducting A/B tests 
• Result orientation
• You offer non-standard ideas, find solutions and take responsibility for them
• On "you" with multitasking
• Time management, responsibility, organization and attentiveness

WE ARE GLAD TO OFFER YOU THE FOLLOWING:

• Clear tasks and exciting projects where you can reveal your potential and creative approach
• Opportunities for continuous development, acquisition of new skills and training to build a stable career
• Prospects of applying your knowledge in brand new roles such as group and team leads, mentors, and more
• A competitive reward that can be flexibly adjusted based on your tasks, level of responsibility, and achievements
• A highly friendly, informal, and transparent corporate culture within teams

To continue to grow and reach new levels of expertise, send your resume to [email protected]. We will be happy to improve the IT industry together with you!