Про роботу
At the heart of Mind Studios is the concept of turning ideas into working businesses, which makes us trusted partners. Due to the steady inflow of new projects a month from the US, Europe, Asia, Australia, we’re growing. If you share our mindful approach, we can offer you dream work.
What is important to join us:
— 2.5+ years SEO and PPC experience (IT industry will be an advantage).
— Experience in launching and optimizing SEM, PPC as well as Facebook Ads, Bing Ads, Google Ads, LinkedIn Ads and Quora Ads.
— Deep knowledge of Google algorithm, methods of on-page and off-page optimization.
— Upper-Intermediate/Advanced English.
— Solid understanding of white-hat SEO and link building best practices.
— Basic knowledge of HTML, CSS, JS.
— Experience in lead generation, with measurable KPIs and ROI.
— Strong knowledge of GA, GTM, Search Console, Ahrefs, Semrush, Serpstat, — Screaming frog, schema.org and other tools.
— Experience in marketing research.
— Experience in inbound marketing.
— Ability to work with and organize the data.
It’s great if you additionally have:
— Google Analytics, Google Ads certificate.
— Experience in IT outsourcing, web development & design niches.
— Knowledge of the latest software development processes and practices.
— Knowledge of Hotjar and Google Optimize.
In this role you will:
— Develop and execute digital advertising strategies (PPC, SEO) to attract website traffic, convert traffic to leads.
— Analyze organic performance and improve on-site visitor experience.
— Generate new content ideas, tasks for copywriters.
— Create content plans.
— Conduct target market analysis, industry trends research, competitor audit.
— Set goals and define KPIs with
— Create and follow long term strategy and short term plans.
— Track KPIs and implementation results.
— Launch advertising campaigns.
— Create landing pages.
— Perform A/B testing (ads, landings).
— Create and optimize campaigns in Google Adwords, Bing, Ads etc.
— Coordinate with the Sales team on objectives, leads, ROI on marketing activities.